4 Credits – Hybrid
Instructor: Greg Hansen
Email: ghansen@whatcom.edu
Phone: 360-383-3760
Office: Laidlaw 121
Office Hours - Thursdays 9:30 to 11:30 or by appointment
Chick This Link to Join Virtual OfficeLinks to an external site.
Recommended preparation: ESLA 115; MATH 092; ENGL 092; ENGL 095 and BTEC 101
Prerequisites: None
Start Date: 4/6/2023
End Date: 6/16/2023
BuffetCourse Text:
Meetings, Expositions, Events, and Conventions: An Introduction to the Industry 2nd Edition by George G. Fenich - Newer editions may be used (Whatcom Book Store is carrying 4th Edition)- double check the chapter titles.
Communicating with your instructor:
Canvas Message or email (ghansen@whatcom.edu) are the best methods for communicating with your instructor. Every effort will be made to respond to any communication within 48 yours. If I do not respond in a timely manner, please send me another message. If you have a question you think other students might also have, please post a message in the course "Student Lounge" discussion so others can see my answer. You may also arrange for a Zoom meeting with your instructor.
Course description:
This course will provide a survey of the basic concepts and details in planning and coordinating meetings and events. This course will help students with the logistics of the planning process, evaluating meeting sites and set-up, budget preparation, promotion, developing contracts, coordination of staff, audiovisual requirements, and event design.
Course Objectives:
Upon successful completion of this course, students will be able to…
Outline the tasks involved in planning a convention, meeting, and event
Practice planning meetings and events
Discuss the considerations of different meeting and event venues
Role play negotiation techniques
Estimate and prepare a meeting and event budget
Describe the operational responsibilities of a meeting and event planner
Program Objectives:
FairUpon successful completion of the course, students will be able to…
Use industry specific terminology
Identify, discuss, and locate information relating to predominant trends and issues in the industry.
Outline and describe relationships of the different industry sectors.
Explain the economic dynamics between the industry and local, state, regional, and national stakeholders
Detail the legal and ethical issues affecting owners and managers in the industry.
Practice common industry skills
Core learning abilities:
WCC's core learning abilities (CLAs) - communicating, information literacy, quantitative reasoning, social justice, and thinking - are overarching skills that are taught and reinforced throughout our curriculum. These skills are integral to students' professional and personal lives. This course will give you the opportunity to practice and develop one or more of these core learning abilities. This course will give you the opportunity to practice and develop communication.
Course format:
Hybrid (HY) – This is a hybrid class, which means that learning activities will take place both in-person and online. It is important that you plan your schedule to attend the in-person sessions and arrange your time to complete online course work in a timely manner. I am here to support you and your needs throughout the course. The best way to reach me is by email or Canvas message. You can also attend my office hours or schedule an appointment to meet with me using Zoom.
Communication guidelines:
Communication with your instructor is best done through email or Canvas message. Under normal circumstances, you will receive a reply within 48 hours (though usually sooner). I am happy to discuss assignment details, group work and dynamics, and other general questions about the course and the topic of marketing. Grades, however, must be discussed in person. I am happy to make an appointment. Students are also expected to interact with their fellow classmates in a professional and respectful manner both in class and online. Netiquette guidelines can be found on the online syllabus for this course on Canvas.
Canvas:
Access to Canvas through the internet is required for this class. This is a hybrid (HY) course, resources for this course will be provided on Canvas, an online course management designed for education purposes. The site is https://wcc.instructure.com/login You are able to access class files, notes, and recourses, communicate with your instructor, turn in work, and track your grades through Canvas. You should be able to access the Canvas site for this class through My WCC or by clicking on a Canvas link from Whatcom's Website and using your college username and password. Please be sure to update the contact information so that your instructor can contact you through Canvas if necessary.
Student Evaluation:
In this hybrid course, grades will be based on work done in class and/or out of class – primarily three-part Meeting Plan Project and a three-part Event Plan Project. Additionally, there will be 8 unit quizzes.
Grade Composition:
Attendance, Participation, and Professionalism 10%
Unit Quizzes 30%
Meeting Plan Project 30%
Event Plan Project 30%
Grading Scale:
A (94% - 100%) A- (90% -93.9%) B+ (87% - 89.9%) B (84%-86.9%)
B- (80% - 83.9%) C+ (77%-79.9%) C(74% - 76.9%) C- (70% - 73.9%)
D+ (65% - 69.9%) D (60% - 64.9%) F (59.9% and below)
Note on S/U Grading – To receive an “S” grade on a “S/U” basis at least 70% of the overall points in the course must be earned. You must sign up for “S/U” grading by the registration deadline
S/U Grading:
Students who enroll for satisfactory/unsatisfactory (S/U) grading in this course should be aware that a C- (or C, depending on the course) grade is required to earn an S grade. Students who are considering changing to an S/U grading approach through registration should check with me first to determine your current standing in the course. You should then check with an advisorLinks to an external site. to determine the best course of action for your success. Some programs, schools, and universities may not recognize the S grade in the same manner as WCC.
Incompletes:
An “Incomplete” for this course is strongly discouraged. However, for a number of verifiable personal emergencies, I will discuss this option as long as you have shown sufficient effort and progress (completion of at least 60% of the course, including the mid-term exam, with a C average or better.) Students must discuss this option with the instructor prior to the 8th week of the quarter. If circumstances in your life prevent your succeeding in this course at this time, you should withdraw before the official withdrawal date (check with the Registration Office) and try the course at another time.
Reading:
You are required to read the assigned chapters from your text prior to attending class. Please keep up with the chapter reading and refer to the HTBM 177 Course Outline for specifics.
Unit Quizzes:
At the end of each unit, you will complete a unit quiz. This quiz will cover the required readings for that unit and include the ideas, concepts, and skills you have been using to complete the other assigned work. Unit quizzes will be different lengths and point values.
Meeting and Event Planning Projects:
You are required to read the assigned chapters from your text prior to attending class. Please keep up with the chapter reading and refer to the BUS AD 177 Class Calendar for specifics. A copy of the course text book is on 2 hour reserve in the library.
Credit Enhancement:
From time to time there will be extra credit or “credit Enhancement” available for those who may need it. These opportunities will be discussed in further detail during class.
Professionalism:
School is the best place to begin practicing how you will conduct yourself in the workplace. Your work performance will be judged, in part, on your level of professionalism. For this business class, your professionalism will be based on:
Late Work Policy: All assignments are due at the end of class for full credit. Assignments turned in after that time will be considered late and penalized. (5% for each day late)
Netiquette - Guidelines for interacting with other students. The WCC netiquette statement states that students participating in WCC's online courses agree to interact with others in a positive, cooperative, and supportive manner and display respect for the privacy and rights of others. This statement is inclusive of, but not limited to, the following guidelines:
Be courteous about what you say to or about others in any electronic format. In electronic communication, the golden rule is, "remember the human"; there is a real person with real feelings on the receiving end of your post.
Be respectful and open to opinions and ideas that differ from yours. The exchange of diverse thoughts, ideas, and opinions are an essential part of the scholarly environment. Keep in mind the people in your classes may come from backgrounds and have views that may vary significantly from your own.
Flaming – the posting of messages that are deliberately hostile and insulting in an online social context – is not appropriate under any circumstances. While everyone (learners and instructors alike) is encouraged to share ideas and opinions openly, you should never use insults or resort to name-calling, even if you disagree strongly with what someone else has written.
When responding to messages or posts made by others, address the ideas, not the person.
Be careful when using sarcasm and humor. Without social cues, such as facial expressions and body language, a remark meant as humorous could come across hurtful or offensive. Don't assume that the use of emoticons, such as :-) are enough to convey your tone or intent.
Capitalizing whole words is generally seen as SHOUTING and is often offensive to the reader. Use all capital letters sparingly, such as to highlight a meaningful word or point.
Artificial Intelligence (AI) generated writing:
All work submitted for this course must be your own. AI generated writing such as ChatGPT responses will not be accepted in this class. I want to hear your thoughts, your words, your perspectives. I am available to support you with your assignments by appointment or during my scheduled office hours.
You may use AI programs e.g. ChatGPT to help generate ideas and brainstorm, but beware that use may also stifle your own independent thinking and creativity. You may not submit any work generated by an AI program as your own. If you include material generated by an AI program, it should be cited like any other reference material.
WCC also has an excellent writing center, with free support and guidance. Please note that assignments may be randomly selected and screened for AI generated writing. Assignments submitted using un-cited AI generated writing will either need to be redone or will receive a zero.
Academic Integrity is expected of all students. The following guidelines can be found at http://www.whatcom.ctc.edu/library/files/AbWha/PoliciesLinks to an external site.
"Academic dishonesty. Academic dishonesty includes cheating, plagiarism, fabrication, and facilitating academic dishonesty. (a) Cheating is intentionally using or attempting to use unauthorized materials, information, or study aids in any academic activity. (b) Plagiarism includes submitting to a faculty member any work product that the student fraudulently represents to the faculty member as the student's work product for the purpose of fulfilling or partially fulfilling any assignment or task required by the faculty member as part of the student's program of instruction. (c) Fabrication is the intentional and unauthorized falsification or invention of any information or citation in an academic activity. (d) Facilitating academic dishonesty is intentionally or knowingly helping or attempting to help another to violate a provision of this section of the disciplinary code. Acts of dishonesty are serious breaches of honor and shall be dealt with in the following manner: (i) Any student who commits or aids in the accomplishment of an act of academic dishonesty shall be subject to disciplinary action. (ii) In cases of academic dishonesty, the instructor or dean of students may adjust the student's grade. The instructor may also refer the matter to the dean of students for disciplinary action."
Access and disability services:
Any student with a disability requiring auxiliary aids, services, or other reasonable accommodations should contact the access and disability services office in academic advising and career services or call 360.383.3080 or 360.255.7182 (videophone) to make an appointment.
Affirmation of inclusion:
WCC is committed to maintaining an environment in which every member of the College community feels welcome to participate in the life of the College, free from harassment and discrimination. We welcome people of all races, ethnicity, national origins, religions, ages, genders, sexual orientations, marital status, veteran status, abilities, and disabilities. Toward that end, faculty, students and staff will treat one another with respect and dignity; promote a learning and working community that ensures social justice, understanding, civility and non-violence in a safe and supportive climate; and influence curriculum, teaching strategies, student services, and personnel practices that facilitate sensitivity and openness to diverse ideas, peoples and cultures in a creative, safe and collegial environment.
Non-discrimination policy, Title IX, and sexual misconduct:
WCC does not discriminate on the basis of race, color, national origin, religion, sex, disability, honorably discharged veteran or military status, sexual orientation, genetic information, or age in its programs and activities. WCC's discrimination and harassment policy (615Links to an external site.) and the student rights and responsibilities policy (WAC 132U-125Links to an external site.) strictly prohibit sexual harassment, intimidation, and violence. Anyone who has experienced sexual misconduct is encouraged to contact a WCC counselor in academic advising and career services (Laidlaw 116, 360.383.3080) to receive confidential support and learn about reporting options. Any disclosure of such misconduct shared with another faculty or staff member is non-confidential and requires a report to WCC's Title IX coordinator, who has been designated to handle such reports. Inquiries regarding non-discrimination, Title IX, and sexual misconduct policies can be directed to the Title IX & ADA coordinator at 360.383.3049.
Accommodations for reasons of faith or conscience:
Students who will be absent from course activities due to reasons of faith or conscience may seek reasonable accommodations so grades are not affected. Such requests must be made to the instructor within the first two weeks of the quarter and should specify the exact dates the student will miss. The instructor and student will then identify the specific reasonable accommodations for the missed class sessions.
Technology requirements:
Please ensure you have regular access to a desktop or laptop computer with an internet connection to complete coursework. High-speed broadband access (LAN, Cable, or DSL) is highly recommended for an optimal learning experience. The College has numerous computer labs and a library with computers that may be used to complete coursework. Also, laptops can be checked out for the quarter using this device checkout formLinks to an external site.. While tablets, smartphones, and other mobile devices may allow for completion of some coursework, they are not guaranteed to work in all areas. For example, it is recommended students do not attempt quizzes on Canvas when using a mobile device, such as a smartphone or tablet, due to compatibility issues.